I am Beril, a sales and marketing expert experienced in corporate and technology companies. I am passionate about applying circular economy principles to the human consumption system. I am aware that 1 million tonnes of clothing are thrown out every year in the UK. Of that, 700,000 tonnes are collected for reuse and recycling, with the remainder sent to landfills or incinerated, at an estimated cost of £82m. The second-hand market is expected to grow fast, that's why I am creating a second-hand platform where the sellers will be influencers and the buyers will be their followers. I am planning to use the power of influencers to boost second-hand purchases in the system